1. Google Analytics
Whenever we talk about SEO, it is impossible to not mention about google analytics. This is really a very helpful tool that gives a complete detailed report of how your website is performing. With the help of this tool, you can get information in the detail of your audience so that you can provide service according to their requirements. This tool is absolutely free, so beginner must use this tool. If you want to access more data then there is google analytics 360 tool which is paid version.
2. Hotjar
If you want to improve the user experience of your website, then you should use this tool cause it will help you identify the way to improve user experience. It analyses the user engagement means what they are liking the most at your site with heatmap. It will also help you to analyse how real people are interacting with your site.
3. Buzzsumo
Buzzsumo is a tool that helps to find out the content of your website which is being shared most by your audience. You can also enter the other website’s URL and can see which content has been shared by most of their audience. With this tool, you can find the idea for the content of your website by searching what is working for your competitors.
4. Grammarly
Grammarly is a tool that checks the grammar in your content so whether you write an email or write a blog, don’t forget to use the Grammarly extension on your browser. It suggests you the most suitable words or sentence which fit in your content.
5. Campaign Monitor
Campaign Monitor is one of the leading platforms for email marketing. This is the best technique for increasing the number of sales. With this plugin, the user can create and send beautiful emails. With the Campaign monitor, you can add the feature of product review and customer feedback due to which chances of increasing will also increase. It has various templates which can be customized and it also offers a drag and drops features by which user can easily create templates according to their choices. It is a user-friendly tool due to which it can be easily used by anyone even those who don’t have technical knowledge.
6. ConvertKit
It is also an email marketing tool and it is also one of the most leading platforms. It offers several landing pages and templates which can be customized. It can be integrated easily with any digital marketing tools like Squarespace. With this tool, you can easily understand your automation sequences with its visual automation.
5. IFTTT
IFTTT is a tool that stands for “if this then that” and it allows you to create a connection between websites or different devices. It allows you to instigate targeted action based on an “if this then that” formula. It is compatible with almost every social site that is why it is considered one of the most powerful tools. It also allows you to create your own recipes. With this tool, you can automate almost everything.
6. Google Alerts
With the Google Alerts tool, you can identify the social sites which are driving the traffic to your sites. It notifies you every time when your brand or keyword mentioned. Apart from this, it has many features and it is also absolutely due to which no one can deny to use it.
7. MailChimp
MailChimp is an all-in-one market solution. It is a perfect choice if you want to increase sales because it provides all the features which are required to boost sales and build a stronger relationship with your customers. It allows you to create email advertising, an attractive landing page, and a newsletter. You can target your customers by collecting advertisement data from Google and Facebook.
ClickFunnels
ClickFunnels basically guide your customer through the sales process so that they can easily purchase the products they like and don’t get lost or confused. It has a simple drag and drops feature so that you can easily edit the design of your websites. It gives you the ability to run an affiliate program and manage them. It gives you the feature to sell your products with a smart shopping cart and run email marketing automation. It follows your visitors and gives you information about their likes and dislikes so that you can target them according to their data.
LeadPages
Do you want to create an attractive and beautiful landing page for your website but you don’t know to code for it then you should use LeadPages. It gives a stunning landing page and non-intrusive pop-ups on your website to boost your sales. It has A/B testing so that you can identify which landing page is performing best. You do not need a website to host landing pages because it hosts on its own server.
Buffer
Through Buffer, you can increase your sales by posting the content or article of your website on different social sites. Now you must be thinking that we can do this by going to the social site, so what is the need to install the plugin for this, then we are going to reason it you can easily share your post on different social sites without visiting them. By using this plugin, you won’t have to go to different websites due to which your time and efforts will be saved.
Ahrefs
Ahrefs is a tool that is very popular for analyzing backlinks for free. It allows you to access the top 100 backlinks of any page or domain and provides a detailed overview of each one. It enables you to check traffic of the pages, dofollow/nofollow, and rating of the page through its dashboard. It also has a feature to check 5 of the top anchors and most linked-to pages on the target site.