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8 Best Transactional Email Services

Best Transactional Email Services

If you have an eCommerce site and you send an order confirmation email through your website hosting provider’s email server, then it is possible most of your contacts don’t receive your mail. The reason behind this issue is that hosting providers like 1&1 or GoDaddy don’t allow you to send more than 30 emails in 5 minutes. But this is not the only issue most of the time email services such as Gmail, Outlook, and Yahoo send your mail into the spam folder or doesn’t even reach to your subscribers. To solve these types of issues email marketer uses transactional email services. If you are also facing these types of problems and want to use transactional email services then you can look at the list of the best transactional email services we have prepared for you.

In case you don’t know what is transactional email then let me quickly explain it to you.

What are transactional emails?

Transactional emails are those types of mail that are sent to customers after a certain action is taken. If you have bought something online then after purchasing you must have received an email about your order confirmation. These types of emails are known as transactional emails.

8 Best Transactional Email Services


Best Transactional Email Services

Mailgun is one of the best transactional email services that was found in 2010. It is a powerful all-in-one email marketing platform. With its advanced email validation feature, you can increase your conversion rate.

  • Mailgun offers powerful API and SMTP to deliver transactional emails.
  • It has advanced features like verifying email addresses, suppression management, send time optimization and with these features, you will always send the emails to the right people.
  • Ir also has an email tracking and analytics feature which helps you to keep the track of email deliverability.
Pricing and plan

Mailgun offers four types of plans:

Flex: This is a pay-as-you-go plan in which you will get 5000 free emails for three months and then the price will depend on how much you send mails.

Foundation: The cost for this plan is $35 per month which includes 50,000 emails.

Growth: The cost for this plan subscription is $80/month in which you get 100,000 emails.

Scale: This plan’s price is $90/month and you will get 100,000 emails with many other features.


Best Transactional Email Services

SendinBlue is one of the most popular email service providers which offers various services like email campaigns, marketing automation, transactional emails, etc. It was founded in 2012 and since then it has been one of most preferable email service provider by most of the marketer.

  • The best thing about SendinBlue is that if you choose its service you will get more than just a transactional email service.
  • It has notable features like drag and drop email builder and A/B testing for emails.
  • The main priority for this tool is deliverability, it makes sure your emails are delivered.
Pricing and plan

It has two types of plans which include paid plan and a free plan.

Free: The free plan allows you to send 300 emails per day and unlimited contact.

Lite: The pricing for the lite plan starts from 1510/mo for 10,000 emails. You can email limit up to 100k but with this, the price will also increase.

Premium: This plan will cost you 3895.5/mo for 20,000 emails and this plan also allows you to increase the email limit up to 1000K+.

Enterprise: This is a quote-based plan so you will need to contact them to find out the pricing for this plan.


Best Transactional Email Services

SendGrid is another one of the best transactional email service providers. This is a cloud-based SMTP email transactional service that allows you to send and receive emails in bulk. It also provides you email analytics and real-time feedback for every email you have sent.

  • It has an anti-spam feature that provides you spam protection.
  • It gives you the freedom of customizing transactional email templates.
  • With SendGrid your service will be secure with two-factor authentication.
  • SendGrid helps you to send high-deliverability transactional emails to your customers.
Pricing and plan

Free plan: The free plan will provide you 100 emails per day for unlimited period of time.

Essentials: This plan starts from $14.95/mo with 1000/mo emails. You will be able to increase the email limit up to 100,000/mo and the price will depend on it.

Pro: The pro plan will cost you $89.95/mo for 3000 emails. You can increase the email limit up to 1,400,000 emails/mo and the price will be $749/mo estimated.

Premier: To purchase this plan you will need to contact its team and they will tell you the custom price for this plan.


Best Transactional Email Services

Postmark is an email service provider which helps you to send and receive emails in bulk. Its deliverability and delivery speed is quite impressive. You can easily create templates for transactional emails with integration.

  • It has various pre-built templates that help to create transactional emails easily.
  • Its customer support team is very fast, friendly, and helpful.
  • Provides you email analytics that lets you analyze bounce rate, click-through rates, and open rates, etc.
Pricing and plan

Postmark pricing are based on the number of requirement. The starting price is $10 on which you will get 10,000 emails per month, then $50 for 50,000 emails, and so on.


Best Transactional Email Services

Mailjet is a powerful email marketing solution that was launched in 2010. If you are looking for a transactional email service provider at a low cost then Mailjet can be your solution. With this tool, you can personalize email templates.

  • You will get the features to create, manage, send, and optimize emails.
  • This is one of the cheapest email marketing tools you will find.
  • It will provide the analytic report for emails you have sent.
Pricing and plan

Free plan: With its free plan you will get 6,000 emails per month and 200 mails per day.

Basic plan: basic plan cost is $9.65 per month for 30,000 emails. You can also increase the email limit and the price will increase too, like for 60,000 emails cost will be $18.95.

Premium: For 30,000 emails the cost will be $20.95 and you can increase the limit if you want more emails.

Enterprise: This is a customized solution for high-volume senders. So, if you want more than 900,000 email limit you can contact them.

Amazon SES

Best Transactional Email Services

Amazon SES is a cloud-based email sending and receiving platform which allows you to send transactional email. It is used by popular brands like HBO, Vodafone, and Siemens. You can integrate Amazon SES into your platform by using an SMTP interface or an AWS SDK.

  • You can create templates for your mails
  • It has a content filtering feature that filters undeliverable emails.
  • You will get a dedicated IP address.
Pricing and plan
  • If you are sending emails from an application hosted in Amazon EC2 then you will have to pay $0 for the first 62,000 emails every month. In case you want to send emails more than 62,000 then you will have to pay $0.10 for every 1,000 emails.
  • Sending emails from an email client or other software package will cost you $0.10 for every 1,000 emails.
  • For receiving mails you will be charged $0 for the first 1,000 emails and then you will have to pay $0.10 for every 1,000 emails.

There will be additional charges of $0.12 for each GB of attachments you send.


Best Transactional Email Services

Mandrill is an email service platform which allows Mailchimp user to send personalized emails and automated transactional emails. Using this transactional email platform requires a Mailchimp account. This tool can be a great option for sending targeted, personalized, and e-commerce emails.

  • It provides an activity log that you can search.
  • The advanced tracking helps you to analyze bounce rate, open rate, and click rate for the emails you have sent.
  • You integrate it with other tools.
Pricing and plan

The pricing of the Mandrill tool depends on blocks which means 25000 emails (1 block- 25000 emails). For 1 to 20 blocks you will have to pay $20/block, 21 to 40 blocks will cost $18/block. As you increase the number of blocks the price will decrease.


Best Transactional Email Services

Moosend is a great platform providing one of the best transactional email services. You can easily create email templates with its drag and drop feature. Its deliverability rate is 98% which means it can avoid the spam filter and helps your emails to reach your subscriber’s inbox.

  • You can create emails blast and track your emails in real-time.
  • Provides you advanced analytic reports to track your transactional report.
  • Its software is easy to navigate so you won’t have to dig the whole application to find one setting.
Pricing and plan

Free: To subscribe this plan, you won’t need a credit card and you will get unlimited emails with 1000 subscribers and many other features.

Pro: This plan’s cost depends on the number of subscribers. Like $8/month for 1000 subscribers and if you increase subscribers price will increase too.

Enterprise: If you have more than 200k subscribers then you can go for the Enterprise plan which is a custom plan. Contact Moosend to know the pricing.


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